Growing Up with Our Customers, Part II (with Thomas Kragelund & Tejs Rasmussen)

Key Takeaways

• In order to tackle simplifying the complexity of creative production, you have to root cause many of the problems. It's no use to build a better spreadsheet, if it isn't solving the problem deeper below.
• Building Creative Force, started with capture. You have to have images. You can deduct a lot of things from that step. You can work in both directions.
• Some of the biggest issues that created problems in creative production stem from the capture step. Misnamed images, mishandled files, status updates, all occur at the capture step.
• Removing the possibilities of mistakes, while giving room for flexibility, became the core mission of Creative Force.
• Thomas is most looking forward to solving more and more of our customers' problems in creative production.
• Tejs is most looking forward to supporting video, copywriting, and editorial (coming later this year!)

Links & Resources

• Thomas Kragelund on LinkedIn: https://www.linkedin.com/in/thomas-kragelund/
• Tejs Rasmussen on LinkedIn: https://www.linkedin.com/in/tejsrasmussen/
• Creative Force on LinkedIn: https://www.linkedin.com/company/creativeforce/
• Creative Force website: https://www.creativeforce.io/
• Pixelz on LinkedIn: https://www.linkedin.com/company/pixelz_inc/
• Pixelz website: https://www.pixelz.com/

Glossary

• Flow Production - Flow production is also known as continuous production. It is defined by the continuous movement of items through the production process. Large numbers of the same goods are produced continuously in this production process. There is often an opportunity for a high level of automation on a flow production assembly line.