Case Study: Safety First! Contingency Shoots for On-Figure Photography

Episode 4 of 6

One of the greatest content challenges for eCommerce studios in the COVID era has been meeting the need for on-figure imagery. In this case study, find out how Arc’teryx, after shutting down its studio in early March in the middle of a project, developed a contingency shooting plan for in-studio production, with models, to meet deliverables.

You’ll learn how they:

• Developed safety-first SOPs for their team and operations which they’ve evolved for best practices going forward
• Determined what would and wouldn’t work, and how they’ve adapted
• Pared down their content requirements and accelerated workflow
• Modified the size and composition of their crews to reduce risk
• Plan to re-evaluate and refine processes as the pandemic response evolves and they return to future studio operations
• And more!